Pack Expo International 2012: Processing to Packaging

I attended the International Packaging Expo last week in Chicago, Illinois to gain further knowledge of the packaging process while identifying products and vendors to specify for upcoming projects. Declared as the world’s largest packaging show, more than 46,000 people attended with over 1,800 vendor booths to visit.

Less is More

Courtesy of the Lovely Package, Scholz & Friends ingeniously designed Panasonic’s earbud packaging. The earbuds are strategically placed in the package to resemble a music note. The innovative use of the actual product eliminates the need for more than a couple of lines of text, calling for a ‘noteworthy’ packaging design.